Andre Penteado is a Brazilian artist and photographer, born in S‹o Paulo. He developed his skills as a photography assistant in the studios of Latin America’s largest publishing house. In 1998 he began a career as a freelance commercial and editorial photographer, which continues through his relocation to London in 2005.
Also on this exhibition: ’I LOVE YOU’ | Grace Brown, Natasha Caruana , EJ Major, Pete McGovern, Andre Penteado | curated by Richard Ansett
The photograph presents a convincing reality. Creating instantaneously and with such minimal effort, the protagonist behind the lens is incapable of true objectification.
The concept of image purity neutralises its emotional intensity and democratises it to a more conventional aesthetic; information is part of the artist’s generated experience, and contemporary image-makers must have an understanding of their antecedents: knowing both where the boundaries are, and when to cross them.
An artistic statement allows for a further context to explore beyond the two-dimensional without imposing a vision. Denying it is either wholly meaningless, or a statement in itself.
Subconscious motivation can only be applied retroactively and being informed of an artist’s motivations can transform works beyond their aesthetic immediacy. The power – indeed, the danger – of photography is in its closeness to depriving us of reality. Simple acceptance of what we see only masks the deep issues that direct its core subject matter.
Tenderpixel Gallery : 10 Cecil Court
London WC2N 4HE
11. May – 16. Jun 12 * FREE ! Tues – Sat 2-6PM